Leading Advertising Purchasers

Fast Facts

  • Wingman Media has a proven track record in boosting sales and performance, with achievements such as increasing comparable store sales by 17% year over year, reducing CPA by 44%, and escalating monthly loan volume from $14 million to $280 million within just 8 months.
  • The agency has successfully negotiated a zero-risk media partnership, resulting in a substantial sales increase of 314% year over year, demonstrating their strategic capabilities in business partnerships and growth.
  • With a working history of over 20 years with Sit 'n Sleep, Wingman Media has established itself as a reliable and consistent partner in the industry.
  • Wingman Media ranks as the nation's 5th largest specialty mattress retailer, boasting 40 locations and annual sales exceeding $122 million, indicating their significant presence and influence in the retail sector.

In-depth review of Wingman Media

Wingman Media, a forward-thinking media buying agency based in Los Angeles, provides a wide array of services specifically designed for businesses offering unique products and services. Their proficiency in television, radio, and digital media planning and buying allows them to execute highly effective and efficient media campaigns. Their dedication to crafting powerful messages is demonstrated by their in-house creative team, who are adept at creating engaging content. Moreover, their haloAnalytics™ reporting dashboards provide clients with real-time campaign insights.

A key feature of Wingman Media is their unique audience management platform, haloAMP™. This platform enables them to pinpoint relevant audiences across all channels, thereby enhancing the efficiency of their campaigns. By utilizing haloAMP™, Wingman Media ensures that their clients' messages are delivered to the appropriate audience at the optimal time.

In a field where choosing the right media planning agency is vital, Wingman Media distinguishes itself by focusing on the use of full-funnel conversion metrics. By monitoring customer behavior throughout the entire conversion process, they empower clients to fine-tune their campaigns and achieve superior results. Moreover, their dedication to effective messaging and creativity is demonstrated by their focus on A/B split testing. This guarantees that clients' campaigns are not only visually striking but also connect with their target audience.

With a history of twenty years as a reliable media agency, Wingman Media has collaborated with a diverse array of brands, assisting them in expanding their businesses through highly effective media campaigns. Their team of seasoned professionals delivers top-tier strategy and execution, ensuring that clients receive exceptional service.

Wingman Media's positive work environment, adaptability, and opportunities for career advancement are highlighted in employee reviews. This reflects their dedication to cultivating a supportive and inclusive atmosphere. Additionally, their competitive compensation and benefits packages demonstrate their commitment to attracting and retaining the best talent from a variety of backgrounds and industries.

A significant success story for Wingman Media is their enduring partnership with Sit 'n Sleep, a mattress company. Over a span of twenty years, Wingman Media has effectively implemented three crucial marketing strategies for Sit 'n Sleep: creating memorable ads, establishing credibility, and educating the consumer. Through memorable ads with frequency, written by creative strategist Cary Sacks, Wingman Media has assisted Sit 'n Sleep in distinguishing itself in a competitive market.

In summary, Wingman Media is a respected media planning and buying agency that offers a comprehensive range of services. Their expertise in television, radio, and digital media, coupled with their in-house creative team and real-time analytics, ensures that clients receive highly effective and efficient media campaigns. With their unique audience management platform, haloAMP™, they are adept at targeting relevant audiences across all channels. Wingman Media's focus on full-funnel conversion metrics and A/B split testing further showcases their dedication to delivering effective messaging and creative. Their positive work environment, adaptability, and opportunities for career advancement make them a desirable choice for both clients and employees. Overall, Wingman Media is a dependable growth partner for businesses seeking to expand through impactful media campaigns.

Products and Services

  • Media Planning and Buying: Wingman Media offers comprehensive media planning and buying services, executing highly effective and efficient media campaigns across television, radio, and digital platforms.
  • Creative Services: The agency houses an in-house creative team, skilled at creating engaging content and powerful messages that resonate with the target audience and amplify brand visibility.
  • haloAMP™: Wingman Media's unique audience management platform, haloAMP™, enables pinpointing of relevant audiences across all channels, enhancing the efficiency of advertising campaigns.
  • haloAnalytics™: The agency provides real-time campaign insights through their haloAnalytics™ reporting dashboards, allowing clients to monitor and fine-tune their campaigns for superior results.

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Riley Wilson | Sawyer Johnson | Casey Brown